boutell: (shave)
[personal profile] boutell
OK, so, the Brendan Eich thing. You could be forgiven for thinking it's a slippery slope to ask an employee to leave because of their personal beliefs about a social issue. Because it is.

But a CEO is not a regular employee. A CEO is a very public cheerleader for your company. It's a PR position as much as anything. The phrase "appearance of impropriety" is relevant here. You can't claim your CEO's views are not those of the company. If not theirs, then whose?

OK, so maybe you wouldn't buy that either if we were talking about Domino's Pizza, or even Microsoft, because they are for-profit companies and it's their job to maximize the stock price, not change the world. But Mozilla is not a for-profit company. It's a nonprofit organization dedicated to "openness." And that "public cheerleader" thing goes double for the CEO of a nonprofit organization.

But let's go back to the for-profits for a moment, because there's another relevant factor: companies need to retain employees. Developers are social libertarians. People who want to get married will always care more about the issue than people who want to stop them from getting married. And all of Mozilla's major competitors are rock solid on same-sex marriage, even though, as for-profit companies, they could choose to ignore it.

So at the end of the day, making him CEO was bad business. It should never have happened. He should have stayed in the CIO role, which acknowledged his considerable professional worth, and not moved into the vastly more political role of CEO.
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